Cut the crust off of the bread and flatten bread with a rolling pin. Combine cream cheese and powdered sugar and beat until smooth.
In another bowl combine sugar and cinnamon and set aside.
Spread 1 tablespoon of nutella or cream cheese mixture on the edge of each slice of bread. Top nutella with diced strawberries, or top the cream cheese mixture with fresh blueberries.
Roll up tightly and dip in the butter, then roll in the sugar/cinnamon mixture.
Place seam side down on an ungreased baking dish and bake for about 20 minutes in a 350 degree oven, until golden brown.